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The Expectation Trap- When Good Outcomes Feel Like Failure
Sometimes an outcome is perfectly good, maybe even excellent, yet it still feels like failure. The Expectation Trap explores how the expectations we set shape satisfaction, disappointment and the way we judge results in business and everyday life.
Hello, World!
Let's start with something simple—but profoundly important:
There is no business without customers.
It sounds obvious, right? But you'd be surprised how easy it is to lose sight of this fundamental truth amidst the hustle and bustle of day-to-day operations. Let me explain why this principle is so vital.