Introducing “50 Days of Christmas”
A Holiday Advertising Special from GoDak
Christmas advertising does not start a week before Christmas. By early November, businesses are already preparing for Black Friday, Small Business Saturday, holiday events, gift shopping and the weeks leading into Christmas.
That is the idea behind GoDak’s new 50 Days of Christmas advertising special.
Running November 4 through December 23, the package gives businesses full-network visibility across 25 screens in 17 locations throughout Dickinson and surrounding communities.
Special pricing for the full Dickinson-area network
Instead of selecting a few screens for a short-term campaign, 50 Days of Christmas bundles the full GoDak network across Dickinson and surrounding communities for the entire 50-day season at a special seasonal rate.
At our normal short-term pricing, that same level of coverage would cost more. This package brings the rate much closer to the value normally associated with longer-term advertising, without requiring a year-long commitment.
Flexible for the holiday season
Holiday promotions can change quickly. A business might promote Black Friday first, then shift to Christmas shopping, gift cards, an event or another seasonal message.
GoDak’s digital network allows us to schedule messages, run playlists and make planned campaign changes throughout the season.
The package includes an initial ad build and normal campaign adjustments. Campaigns requiring multiple new ads or more involved creative work can also be accommodated, with additional production quoted when necessary.